Mauro Libi: Know the future of your company with predictive analytic

Predictive analytics is a tool that allows us to establish whether the business is going the right way or not. The procedure is not based on bringing to the present the facts that are coming and visualize them before they occur, but on taking what has already happened to make an estimate of what will happen. Predictive analytics is a business intelligence technology that forecasts from the experience of organizations.

     By the predictive analysis it is possible, for example, to optimize the marketing campaigns or to determine how the company is operating when reviewing the website of the same, the number of visits and the behavior of the users and clients. The information provided by the predictive analysis allow to have a vision about the conduct of the clients and according to how it is their behavior can act to avoid their migration to other pages or establish how to sell a product or service.

     What are the keys to predictive analysis?

1. The data: This is vital because the information that allows to do the predictive analysis. The information is the base for predictions or forecasts in relation to the behavior of customers, the attributes that a product and / or service have to have or any other decision that must be taken inside the companies. It is very important that such data provide quality information, which should prevail even over quantity. Of course, a good volume of good quality information will be better than to make the prediction.

2. Statistics: The management of all the information and its processing makes easy the establishment of statistics that explain what can happen in the future with very little margin of error.

3. Suppositions: Not everything will be the same all the time, because supposition varies according to customers' habits, as well as market circumstances and the company's own internal processes change. A permanent monitoring and review of this must be maintained. On the other hand, predictive analytics also require the sources of the information used for the analysis, the information metrics, the conditions that may affect the data, and the existence of atypical values ​​that may affect the results.

There are three predictive models:

A) The descriptive models that are based on the analysis of historical and current information.

B) Predictive models are based on the analysis of past data to determine the probability of occurrence of a given event.

C) Prescriptive models are the most complex and analyze all the elements of a decision and the variables to establish the probability of every one occurring.

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Why do you need a business plan?

Por Mauro Libi.- Now that you are convinced that your future is in the making and that your business idea is very good, the next step is to come up with a plan, set it all down on papers and then, proceeds to the next steps. We warn you that the road won’t be easy and that you will be presented with multiple stumbling blocks, so your temper should be made of steel so you don’t let yourself down. It is that or have to resign yourself to continue to see the face to the grumpy of your current boss.

     As you plan, it will become clearer the business idea you have, you will see how the project of that idea that is formed a few months ago were only sketches. There will be times when you will feel faint and you will want to quit, but don’t lose faith, it will only be about moments, take a deep breath, rest a little, take new strength and continue. Believe that the fight is worth it. Visualize your already constituted business, with you in front of you, finalizing the first operation. This will recharge your batteries.

     Don’t let fear paralyze you, the preparation of the plan will clear your doubts and help you to shape the structure of your business. In addition, the business plan will be your most important tool when looking for financing. 

    In this and the next opportunities we will talk about this matter. In this first opportunity we want to clarify why it is necessary to elaborate a business plan.

1)      The business plan will allow you to investigate and soak up everything concerning the project you want to undertake.

2)      Knowing about your competition will allow you to reinforce your idea and help you to generate new creative ways and strategies to overcome what already exists in the market. The competition will be your inspiration to improve the idea of ​​your business.

3)      The elaboration of a business plan will make it easier for you to have a complete picture that when you see it in front of you will allow you to identify the weaknesses of your project and, therefore, you can correct them.

4)      The business plan will help you to draw a detailed picture to know where your client is.

5)      With the business plan you can synthesize the contributions of every member of your team will have to make for the realization of your business.

6)      Ignore those who will try to convince you that working out a business plan is useless. Believe us; they don’t know what they say, the best argument we have for you to continue developing your plan is that it will save you a lot of money, as it won’t incur improvisations.

Visita:
http://maurolibiempresario.blogspot.com/
http://maurolibithinkingforbusinesses.blogspot.com/
http://maurolibivenezuela2015.blogspot.com/
http://maurolibicaracas.blogspot.com/
http://maurolibivenezuela.blogspot.com/
http://maurolibicrestaniempresariodeexito.blogspot.com/
http://maurolibicrestani15.blogspot.com/

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@maurolibi12
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